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Pitching Journalists with Proven Tactics in 2025

October 24, 2025 • Ekalavya Hansaj

In 2025, the fight for earned media has shifted under the weight of staff cuts, AI-driven newsrooms, and shrinking attention spans. Journalists—over 64% of whom…

Media Industry Reports: Trends, PR Performance & Analytics

“Dire Crisis: Privatization of State Assets in Africa”

October 3, 2025 • Africa Observer

Across Africa, governments have been selling or outsourcing formerly state-run services like electricity, water, healthcare, and more to private firms. Decades after bold promises of…

Politics