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Influencer Driven Media Campaigns in 2025 By Ekalavya Hansaj

Influencer Driven Media Campaigns in 2025: The Power of Authentic Voices

The Rise of Influencer Driven Media Campaigns Influencer driven media campaigns have transformed from a trendy experiment into a mainstream marketing strategy in 2025. Brands large and small now collaborate with social media creators, industry experts, and even employee advocates to…

AUTHOR: Ekalavya Hansaj WORDS: ~6172 VIEWS: N/A INVESTIGATION
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Latest Investigations
Uyghur detention camps

Uyghur Detention Camps: The Machinery of China’s Repression

In China’s far-western Xinjiang region, an entrenched security apparatus now envelopes the Uyghur and other Muslim minorities. Since around 2016, Chinese authorities have swept over a million people – primarily…

AllChina
Farmers Protest India

Farmers Protests India: The Deadly Toll of Dissent and State Crackdown

Roots of the Unrest: New Farm Laws and Economic Stakes In September 2020, India’s Parliament pushed through three sweeping farm bills with little public debate, triggering alarm among rural communities.…

AllIndia
Pegasus Spyware India Article On Headline Row

Pegasus Spyware India: Exposing the Silent Crackdown on Press Freedom

Pegasus Spyware India, a military-grade phone-hacking tool made by Israel’s NSO Group, has triggered a global scandal. In July 2021 a consortium of media outlets (“The Pegasus Project”) leaked tens…

AllIndia
Abortion Access Bans Article Image for Headline Row

Post-Dobbs: The Impacts on Abortion Access Bans and Women’s Health and Safety

Almost three Years after the U.S. Supreme Court’s landmark decision in Dobbs v. Jackson Women’s Health Organization (June 2022), the end of Roe v. Wade has shattered decades of abortion access protections…

AllUnited States (USA)
Dark Money News Series

Dark Money: How $1.9 Billion Influenced the 2022 Midterms

In the 2022 midterms, the U.S. campaign finances were flooded by an unprecedented series of outside spending. In This Dark Money News Series we analyze and reveal how Super PACs,…

AllCorruption
How To Develop a Centralized Social Publishing Platform

How To Develop a Social Publishing Platform

Introduction Managing over a thousand news websites presents unique challenges in maintaining a consistent design and efficiently sharing content to social media. This report proposes a centralized system that leverages WordPress Multisite…

Case StudiesMedia Industry Reports: Trends, PR Performance & Analytics
Global Branding And PR Case Studies Market Report by Ekalavya Hansaj for 2025

Innovative Global Branding & PR Case Studies – 2025

In 2025, branding and public relations (PR) are more critical than ever for businesses and organizations navigating a fast-changing global landscape. Audiences are bombarded with up to 10,000 ads per day​,…

Case StudiesMedia Industry Reports: Trends, PR Performance & Analytics
Public Relations Performance Trends 2025. A comprehensive market report by Ekalavya Hansaj

Exciting Public Relations Performance Trends in 2025

Public Relations in 2025 is more dynamic, data-driven, and integral to business success than ever. PR teams are under pressure to prove their impact in measurable terms while adapting to a rapidly…

Media Industry Reports: Trends, PR Performance & Analytics
Branding Trends 2025 - A Comprehensive Global Market Report

Top Branding Trends 2025: A Global Market Report

Introduction Branding in 2025 is at the cusp of rapid technological changes and evolving consumer values. As we emerge from the early 2020s marked by a global pandemic and digital…

BrandingMedia Industry Reports: Trends, PR Performance & Analytics
Global Audience Analytics Trends And Market Report for 2025

Comprehensive Global Audience Analytics Trends 2025

The global audience analytics market itself is growing robustly, reflecting this rising demand for data-driven insights. In 2025, the market is estimated to be around $6–6.6 billion, up from about $5.4 billion in…

Media Industry Reports: Trends, PR Performance & Analytics
Global Media Industry trends report for 2025

Top Global Media Industry Trends and Insights For 2025

Introduction This global media industry trends report for 2025 is shaped by digital disruption, evolving consumer habits, and rapid technological change. Total entertainment and media (E&M) revenues reached about $2.8 trillion…

Case StudiesMedia Industry Reports: Trends, PR Performance & Analytics
Khairlanji massacre

Khairlanji Massacre – 4 Lives Lost And A Village Drenched in Blood

“There are places in India where time moves slowly, where history is buried under the weight of oppression, where whispers of horror linger in the air long after the blood…

AllCrimes
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